Excerpt from Standard Oil website referencing the art:With their unique convergence of social philosophies, artistic ideals, progressive attitudesand the ferment of the times, the artists were in the vanguard of what became known asthe California Style. Many narrowed traditional distinctions between fine and commercialart and managed to achieve recognition for both. Most of the illustrators represented oneor more distinctive schools of art — such as Fauvism, plein air (literally, open air oralfresco) and Modernism — that gave an intellectual underpinning to their work.For the entire article http://www.chevronretirees.org/sf-docs/default-source/line-rider/Line_Rider_Issue_17.pdf?sfvrsn=0. A collection of 50 Standard Oil Bulletins, published monthly by Standard Oil. The front (and back through 1930) covers are illustrated by "California Style" artists and include Maynard Dixon, Maurice Logan, Harold Von Schmidt, Waldo Bemis, W. R. DeLappe, Neher, Robert Kerfott, J. L. Starr and others. Few with discoloration to margins. Light staple rust.
(Inventory #: 23000179)
Paper Americana, Childhood Ephemera & Art, Juvenile Books, Made by Hand, Ephemera, Appraisal & Collection Services, Travel & Tourism, History of Advertising, Popular Culture, Visual Cultre, Tokens of Love
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