Catalogo Generale. Pasta di semola, extra lusso. Pasta speciale di 1a.qualità

Folio sheet.  235 x 500 mm., [9 ¼ x 19 ½ inches]. Printed on card stock on two sides; one side with images of pasta varieties printed in blue and buff color, the other with title, mailing information, list of 66 varieties and terms for returns and liability for shipping.  Folded into four panels, two very minor tears at the edges, folds are still viable, without damage.  Very good copy.

Advertising mailer from the pasta maker Antonio Sechi Mundula illustrating the varieties of pasta that his company produces and ships to the mainland.  There is an image of the factory on the back of the mailer, which states that the company deals in both wholesale and retail sales.  There is also a numbered list of the pasta that can be ordered, and a warning to the customer about the terms of shipping, returns, and liability of the purchaser.  This warning is quite funny, as in translation it reads like a diatribe spoken by a grumpy, seasoned veteran of the pasta wars, reading the purchaser the riot act.

The pasta varieties include long and short types including many familiar styles and some I have never encountered.  Capellini, spaghettini, bucatini and sopracapellini are common long form pastas but napoletani and bavette are new to me.  The list and diagram include rigatoni, fusilli, and penne as well as stellini, ditalini and gnocchi.  Very attractive and rare piece of advertising ephemera.  Very useful for exhibition & display.  (1446)