THE CHI-LITES (1972) Publicity photo

Coca-Cola Company. No binding. Fine. Chicago: Coca-Cola Company, 1972. Vintage original 8 x 10" (20 x 25 cm) black-and-white photo with text attached, fine. The Chi-Lites were at the peak of their fame in the late-1960s and early-70s. Here they are shown with two African American business executives, one from Coca-Cola and one from that company's advertising agency, as they prepare to record Coke's jingle, "It's the Real Thing".