Syst-o-color. Vier kleurensysteem

1965. SCHUITEMA, Paul. Syst-o-color. Vier Kleurensysteem. Two volumes. [9], 152 plates with one transparency preceding plate 1; [3], 144 plates, with one transparency preceding plate 153. Folio, 420 x 315 mm, bound in cloth loose-leaf binders, in the publisher's cardboard boxes. The Hague: Mouton, 1965. A fine copy of one of the great twentieth century colour compilations, containing 10,000 different colours on 28,000 fields in many combinations. Paul Schuitema (1897-1973) was a Dutch graphic designer proficient in typography, furniture-making, architecture, photography, painting, lithography, and film. Schuitema started out as a painter, studying at the Academie voor Beeldende Kunsten in Rotterdam. After WWI, he left painting and embraced early modernism. His interest in mass production and technology led him to apply the principles of De Stijl, Constructivism, and Bauhaus to advertising and print media. A fine copy of this rare work, with some pages edge stained and the cardboard boxes worn, but not detracting from the work in the least.