Promotional literature is an underappreciated area full of fascinating ephemera and colorful images of a golden age that may never quite have existed except in the minds of civic boosters and advertising executives. Now that the campaign for tourism dollars is largely fought online, the tools of promotional literature are changing; but collectors can find a fascinating bric-a-brac of tri-fold brochures, postcards, glossy pamphlets, and colorful posters if they know where to look. Elizabeth Svendsen of Walkabout Books in Laguna Hills, CA, specializing in the literature of travel and adventure, is an enthusiastic collector of California promotional material. I'm new here in the Golden State. I didn't come here for the climate, or for my health, or to chase dreams of wealth by mining for gold or growing oranges or olives or grapes. Mine is a... [more Collecting California Promotional Literature]